Privacy Notice

This privacy notice applies between you, the User of this Website, and MM411, Inc., (“MM411") the owner and provider of this Website. MM411 takes the privacy of your information very seriously. This privacy notice applies to our use of any and all Data collected by us or provided by you in relation to your use of the Website.

Please read this privacy notice carefully.

Definitions and interpretation

1. In this privacy notice, the following definitions are used:

1. In this privacy notice, unless the context requires a different interpretation:

   1. the singular includes the plural and vice versa;

2. references to sub-clauses, clauses, schedules or appendices are to sub-clauses, clauses, schedules or appendices of this privacy notice;

3. a reference to a person includes firms, companies, government entities, trusts and partnerships;

4. “including” is understood to mean “including without limitation”;

5. reference to any statutory provision includes any modification or amendment of it;

6. the headings and sub-headings do not form part of this privacy notice.

Scope of this privacy notice

1. This privacy notice applies only to the actions of MM411 and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website including, but not limited to, any links we may provide to social media websites.

2. For purposes of the applicable Data Protection Laws, MM411 is the “data controller”. This means that MM411 determines the purposes for which, and the manner in which, your Data is processed.

Data collected

This privacy notice applies only to the actions of MM411 and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website including, but not limited to, any links we may provide to social media websites.

1. name;

2. contact Information such as email address, and telephone number, and mailing address

3. payment card or financial account information;

4. date of birth;

5. website analytics (automatically collected), including IP address; web browser type and version; a list of URLs starting with a referring site, your activity on this Website, and the site you exit to; and geographic location; and

6. personal preferences, such as preferred language, professional interests, and educational topics of interest.

How we collect Data

1. We collect Data in the following ways:

1. data that is given to us by you; and

2. data is collected automatically.

Data that is given to us by you

1. MM411 will collect your Data in a number of ways, for example:

1. when you contact us through the Website, by telephone, mail, e-mail or through any other means;

2. when you register with us and set up an account to receive our products/services;

3. when you make payments to us, through this Website or otherwise;

4. when you elect to receive marketing communications from us; and

5. when you use our services.

Data that is collected automatically

1. To the extent that you access the Website, we will collect your Data automatically, for example:

1. we automatically collect some information about your visit to the Website. This information helps us to make improvements to Website content and navigation, and includes your IP address, the date, times and frequency with which you access the Website and the way you use and interact with its content.

2. we will collect your Data automatically via cookies, in line with the cookie settings on your browser. For more information about cookies, and how we use them on the Website, see the section below, headed “Cookies”.

Children under 13

1. We do not knowingly collect information from minors and the Site is intended for adults over the age of 18. If you are a parent or guardian and believe that your child under the age of 13 has provided Data to us without your consent, please notify us at help@mm411.com. If we become aware that information is or has been submitted by or collected from a minor under the age of 13, we will work to promptly delete this information.

Our use of Data

1. Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons:

1. improvement of our products/services;

2. transmission by email of marketing materials that may be of interest to you;

2. We may use your Data for the above purposes if we deem it necessary to do so for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances (see the section headed “Your rights” below).

3. For the delivery of direct marketing to you via e-mail, we’ll need your consent, whether via an opt-in or soft-opt-in:

1. soft opt-in consent is a specific type of consent which applies when you have previously engaged with us (for example, you contact us to ask us for more details about a particular product/service, and we are marketing similar products/services). Under “soft opt-in” consent, we will take your consent as given unless you opt-out.

2. for other types of e-marketing, we are required to obtain your explicit consent; that is, you need to take positive and affirmative action when consenting by, for example, checking a tick box that we’ll provide.

3. if you are not satisfied about our approach to marketing, you have the right to withdraw consent at any time. To find out how to withdraw your consent, see the section headed “Your rights” below.

4. When you register with us and set up an account to receive our services, the legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.

5. We may use your Data to show you MM411 ads and other content on other websites. If you do not want us to use your data to show you MM411 ads and other content on other websites, please turn off the relevant cookies (please refer to the section headed “Cookies” below).

6. To deliver services to international customers, it is necessary for us to transfer your Data to the United States. We may rely on an adequacy decision or standard contractual clauses when needed to ensure compliance with applicable Data Protection Laws.

Who we share Data with

1. We may share your Data with the following groups of people for the following reasons:

1. third party service providers who provide services to us which require the processing of personal data – to help third party service providers in receipt of any shared data to perform functions on our behalf to help ensure the website runs smoothly and so we can provide you with services;

2. third party payment providers who process payments made over the Website – to enable third party payment providers to process user payments and refunds. To obtain information about our payment providers’ privacy practices, visit their websites atAutorize.net and Reach; and

3. law enforcement agencies, regulatory bodies, courts, or other public authorities – to comply with our legal and regulatory obligations, to respond to requests from governmental authorities, to protect our rights, to defend against legal claims, or as otherwise required by law.

2. Some third-party providers may independently collect your Data when you visit our Website. For example, our Website includes social media features connected with social networking sites such as Twitter, Facebook, Instagram, Linkedin and Youtube. Those sites may collect your IP address and which page you are visiting on the Site, and may set a cookie to enable social media features to function properly. Our authorized third-party partners have their own privacy notices which govern the use, handling, and disclosure of your Data. For example, your interactions with social media sites, including any Data you provide via buttons or links to these sites, are governed by the privacy notice of the social media company.

Keeping Data secure

1. We will use technical and organizational measures to safeguard your Data, for example:

1. access to your account is controlled by a password and a user name that is unique to you.

2. we store your Data on secure servers.

2. Technical and organizational measures include measures to respond to and remediate any suspected data breach. If you suspect any misuse or loss or unauthorized access to your Data, please let us know immediately by contacting us via this e-mail address: help@mm411.com.

Data retention

1. Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the period necessary to fulfil the purposes outlined in this privacy notice or until you request that the Data be deleted. We do not retain your payment information but it may be retained by our Payment Processor(s).

2. Even if we delete your Data, it may persist on backup or archival media for legal, tax or regulatory purposes.

Your rights

1. Depending on where you live, you may have the following rights in relation to your Data:

1. Right to access – the right to request (i) copies of the information we hold about you, or (ii) that we modify, update or delete such information. If we provide you with access to the information we hold about you, we will not charge you for this, unless your request is “manifestly unfounded or excessive” or exceeds the number of times your location provides per year. Where we are legally permitted to do so, we may refuse your request. If we refuse your request, we will tell you the reasons why.

2. Right to correct – the right to have your Data rectified if it is inaccurate or incomplete.

3. Right to erase – the right to request that we delete or remove your Data from our systems.

4. Right to restrict our use of your Data – the right to “block” us from using your Data or limit the way in which we can use it.

5. Right to data portability – the right to request that we move, copy or transfer your Data.

6. Right to object – the right to object to our use of your Data in certain circumstances.

2. To make enquiries, exercise any of your rights set out above, or withdraw your consent to the processing of your Data (where consent is our legal basis for processing your Data), please contact us via this e-mail address: help@mm411.com. You may also log into your account to view, amend, or delete Data. If we already provided your Data to a third party before you changed your preferences, you may need to change your preferences directly with that third party.

3. We reserve the right to verify the identity of any person making a request to opt-out, to delete, or to modify Data; provided, however, that we will have no liability of any kind resulting from false or erroneous requests or any change or deletion made by us for any reason.

4. If you are not satisfied with the way a complaint you make in relation to your Data is handled by us, you may be able to refer your complaint to the relevant data protection authority.

5. It is important that the Data we hold about you is accurate and current. Please keep us informed if your Data changes during the period for which we hold it.

Links to other websites

1. This Website may, from time to time, provide links to other websites. We have no control over such websites and are not responsible for the content of these websites. This privacy notice does not extend to your use of such websites. You are advised to read the privacy notice or statement of other websites prior to using them.

2. We may also disclose Data to a prospective purchaser of our business or any part of it.

3. In the above instances, we will take steps with the aim of ensuring your privacy is protected.

Cookies

1. This Website may place and access certain Cookies on your computer. MM411 uses Cookies to improve your experience of using the Website and to improve our range of products and services.

2. Before the Website places Cookies on your computer, you will be presented with a message bar requesting your consent to set those Cookies. By giving your consent to the placing of Cookies, you are enabling MM411 to provide a better experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of the Website may not function fully or as intended.

3. This Website may place Cookies that:

1. are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

2. allow us to recognize and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

3. are used to recognize you when you return to our website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

4. record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

4. You can find a list of Cookies that we use in the Cookies Schedule.

5. You can choose to enable or disable Cookies in your internet browser. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser.

6. We do not currently respond to Do Not Track browser settings. We reserve the right to update our practices and this Privacy Notice as such standards evolve.

7. You can choose to delete Cookies at any time; however you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalization settings.

8. It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.

Cookies

Changes to this privacy notice

1. MM411 reserves the right to change this privacy notice as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website and we may inform you of material changes through the email address associated with your account. We will treat your continued use of this Website or our services following such notice as your acceptance of the changes. You may contact MM411 by email at help@mm411.com.

The effective date of this Privacy Notice is July, 2023.